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Training course on European Lobbying

14 December 2018 | Florence


Early Bird Special: 10% discount if you register by 21 October 2018!

This interactive FSR 1-day training, based on practical information and case studies, will guide you through everything you need to know about EU lobbying.

Gain key insight into the EU lobbying labyrinth while exploring the various principles, process and tools for developing effective strategies to influence the European decision-making processes and its ecosystem.


  • Learning Objectives

    • Interact more effectively with policy makers and other stakeholders.
    • Become a better advocate both as a citizen and professional.
    • Gain a more truthful voice in a low-trust society.
  • Content

    • What is lobbying? Key principles
    • Lobbying at European level – The political playing field: key institutions, legislative and political process’, stakeholders, and the EU decisions ecosystem.
    • Comparative lobbying: European lobbying regulation in Brussels and beyond
    • Mapping out the lobbying landscape in Brussels
    • Different types of EU lobbying (public, private/ Pro-active, reactive/ Industries, associations, NGO, States, etc.).
    • Building a successful EU lobbying strategy: The 5 W’s (What? Why? When? Who? )
    • How to build coalitions/alliances and why they matter?
    • Assessing your success
    • Ethical lobbying – The fabric of reputation and influence.
    • Developing a lobbying strategy – concrete cases.
  • Expected learning outcomes

    After this course you will be able to:
    • Use practical knowledge on how the EU institutions, the EU decision-making process and the EU ecosystem work in Brussels
    • Understand how your organisation can effectively influence the EU decision-making process and the EU ecosystem.
    • Implement a European lobbying strategy
    • Supervise and execute lobbying activities
    • Understand how EU lobbying can benefit your organisation
  • Course Director and instructors

    • Course Director: Djémila Boulasha, Head of European Public Affairs of Enedis
    • Course instructor: Markus Holzer, former Head of Unit, European Commission
    • Hector Mc Gillivray, former European Commission official

    Djémila Boulasha is currently Head of European Public Affairs of Enedis (electricity distribution system operator in France). Before this, she was Head of European Public Affairs of RTE (electricity transmission system operator in France)

    Graduated at Metz/Nancy/Paris-Pantheon Sorbonne Universities (European Law and policies, History, Public and Private Law).Djémila also spent several years in Brussels as: Programme officer of the European Programme on Employment at the Technical Assistance Office of the European Commission / Coordinator of working Committees, projects and networks for Eurocities (the European network of Metropolitan cities) / Consultant for the Eurydice European Programme on Education at the Technical Assistance Office of the European Commission.She also taught European law and European lobbying for Masters students at Universities and she published a number of articles on European issues.She is involved in several associations of civil society.

    Markus Holzer

    • Head of Unit in General Directorate for Agriculture and Rural Development, European Commission (1998-2015 / Brussels) : rural Development Programming, Human Ressources, Forestry, Bio-energy and Renewable Energy.
    • Counsellor for Agriculture and Fisheries at the Permanent Representation of Austria to the European Union (1992-1998 / Brussels) :  participation in accession negotiations of Austria to the European Union – Chapter Agriculture and Fisheries
    • Secretary General of CEA ( European Farmers Association) (1991/1992, Brugg, Switzerland)
    • Assistant to the Deputy Governor of Lower Austria (1981/1989) :  field of activity : Budget and Financial Affairs, Press and Public Affairs, Planning
    • Master in Business Administration (1978), Johannes Kepler University of Linz, Austria.
    • Retired since 1rst November 2015.

    Hector Mc Gillivray

    • Retired Commission official; currently active in campaign for a people’s vote in UK
    • MA hons and PhD from University of Auckland, New Zealand (thesis on André Malraux)
    • Lecteur in Paris XII, Poitiers and Istituto Universitario Orientale (Naples) (1975-1980)
    • Translator, European Commission in Luxembourg and Brussels (recruited in 1980)
    • Seconded to Foreign Affairs for duration of Italian Presidency of the Council (1990)
    • ECMM Monitor in former Yugoslavia (1993): assigned to Croatia (Serb Krajina and Croation side) and Bihac Pocket
    • Speechwriter to President Prodi (2002-2004)
    • Editor in Legal Service (2005)
    • European Commission Representation in London (2006-2007)
    • Speechwriter/editor in Employment DG
  • Target group and knowledge level

    Registration is open to all professionals (institutions, utilities, associations, academics and researchers) or students of any level who are interested in having a deeper understanding of the EU lobbying.

    No specific academic background is required. The training is given in English.

  • Fees

    • General fee: 1,000 EUR
    • FSR Energy Donors: 850 EUR
    • Students fee (with certificate of current studies): 350 EUR